EQUIPMAG 2012 - The trade show for point-of-sale retail and distribution

About the show

2012, The Shopping Revolution is underway !

The increase in the number of new channels, e-commerce, social networks…, lead to a sweeping change of the relation between point of sale and shopper.

The omni connected consumer has got choice and plenty of time to compare, search for information, shop 24/7 from anyplace.

Faced with this new environment and virtual contacts through the Internet, the consumer wants to be surprised by a different experience in point of sale and looks for unexpected concepts that are filled in emotions, and where its services’ expectations can be fulfilled.

EQUIPMAG will decipher all these opportunities and trends.