EQUIPMAG: the reference trade fair in France for retail and distribution.
72%
of visitors come primarily to discover new products (compared with 63% in 2008)
52%
to find new suppliers (compared with 47% in 2008)
The attendance of decision-makers: 29% are CEOs, MDs and store directors (compared with 24% in 2008)
73% of visitors are involved in the equipment purchasing process for their brands
80% of visitors were very satisfied or satisfied with their visit (stands, events, conferences, new products, etc).
Check out an excerpt from the 2010 visitors list:
(Source: 2010 Visitor Survey)