Long live the "Shopping Revolution", EQUIPMAG: a global experience!
The shopping revolution is under way: new uses, new consumers.
EQUIPMAG 2012 will decode trends through its professionals, experts, journalists and partners.

The "Shopper Experience"

An animation dedicated to Innovation

In partnership with

Let's stop losing the customer ! What if we could create conditions for a coherent tradename experience in every existing point of sale ? You are invited to share the vision of the future customer itinerary on EQUIPMAG 2012 show.

This didactic space will include the most innovative products chosen by EQUIPMAG Committee of Experts.

M COMMERCE Itinerary 

Mobility as a lever for stores

^{New in 2012!} A specific thematic itinerary to show visitors new mobility services: payment via smartphone, Internet payment, integration of Apps, geolocation, self-scanning, social networking applications in stores, loyalty schemes, etc. Through this itinerary you will discover exhibitors' offers in relation to these technologies.

So DESIGN AREA

Reserved for design agencies!

Focusing on a common area, organized as corners delivered in "turnkey" form, a unique formula dedicated to design agencies and their expertise. With concepts and original achievements within and outside France, creativity will be the watchword. A place for discussion and networking, the space will be organized around a reception and conference area. Glammy Hours will welcome you every day from 5pm !

Totally new this year ! The SoDesign Area hosts an exhibition "Singular Materials",

in partnership with

More and more desired as a personalization and differentiation tool, new materials make an entrance in point of sale design. Innovative materials are used in a roundabout way and offer customers new applications and uses that add value to the point of sale.

The following were present in the DESIGN Area in 2010:

Further details about 2012 registered agencies soon.

Carte Blanche to Saguez&Partners  

^{Never seen!}  For the first time, EQUIPMAG is giving Saguez&Partners carte blanche to develop an exhibit on the subject of the « emotional experience » in the sales outlet.

Come and visit the show in order to discover this unique experience!

Internet, e-commerce and the development of new channels lead to a sweeping change of consumer behaviours and trade. Saguez&Partners relies on its broad experience in retail (more than 100 concepts of places were created in 12 years), on the observation and analysis of the evolution of consumption behaviours by its subsidiary Des Faits Des Actes, on skills about e-commerce and new retail technologies developed by its subsidiary Raymond Interactive, in order to decipher the current evolution of trade and make you discover its convictions and vision about trading tomorrow: overconnected trade where physicals stores and e-commerce complement each other for the best.

A unique sensory experience on EQUIPMAG 2012

^{New in 2012!} You are invited to enjoy a unique sensory experience during the show, brought to you in association with Sevessence / Jean-Charles Sommerard. He is a trendsetter and upsetter, a perfumer for well-being and a master of olfactory identity. He will be in evidence at various points around the show venue.

Further details are coming soon!

The PERIFEM Village

PERIFEM, the Technical Association for Trade and Distribution, will have a Village for exhibiting the latest technical developments and ongoing work in the fields of Building, Infrastructure, Energy, Environment, Safety and Security.

Designed for distribution stores (food and non-food), the PERIFEM Village will be a place of exchange and proposal for three days. Consisting of stands and a friendly place to relax, the Village welcomes all decision-makers in Mass Distribution.

The following will be present in the PERIFEM Village in 2012:

^{ANAVEO – BRINK’S – COEXENS – EXKAL – GDF SUEZ – GERFLOR –  HEXADOME – LOOMIS France  – NATURE & CONFORT – NEDAP – PAY-BACK GROUP – PERIFEM – PROTECT France – SCAN COIN France – SECURITAS – SUNLUX Lumière – THOONSEN}

The Club Enseigne & Innovation Village

The Club Enseigne & Innovation invites you to discover the latest changes, technical improvements and work in progress in the fields of fittings, concepts, layouts, thanks to networks of specialised CEOs, retailing tradenames and their providers.

A dedicated area to meet all the major actors of the profession at the same time:

^{ADFORS – ATLANTIC – BERTHILLOT – BIDDLE – CLUB ENSEIGNE & INNOVATION – DEPOT SERVICE CARRELAGES DECOCERAM – EGGER – EMCO – EUROCOUSTIC – FAGERHULT – FAPEC – GLASSOLUTIONS – IPSO – ISOROY – LES VISIONNEURS – PLACOPLATRE – PREV'INCENDIE – SAINT GOBAIN – SAINT GOBAIN PERFORMANCE PLASTICS – SESAM MAINTENANCE – SESAR – SEVAX – SOFADI TIASO – WEBER}

EQUIPMAG Goes Green!

In order to take up environment challenges, tradenames have to develop eco-friendly measures (eco-conception, waste management, eco-energy, ...). EQUIPMAG will highlight the contribution of exhibitors to sustainable development through a specific itinerary.

A logo - "EQUIPMAG goes green" - affixed to the walls of the exhibition and stands will enable visitors to easily identify the exhibitors concerned.

THE INNOVATION STAND

 A different kind of workshop

^{New in 2012!} Led by a coordinator, 15 minutes of organized talking time based on a logical thematic content, delivering clear, un-coded messages to visitors. An alternative to the conventional platforms for expression. An opportunity for exhibitors to present themselves in a different way and for visitors to learn quickly new offers presented on the stands.

CONFERENCES

Information is power! 3 days to inform and train yourself with presentations by the best experts in retail.

Exhibitors, institutional and press partners, brands: all sides are joining forces to bring their skills and experience to making your point of sales an ever-more powerful and welcoming place!

The conferences are in French. Free access to all (subject to places available).

The programme will be available at a later date. To keep yourself up to date, subscribe to our e-newsletter!